David Smith, Director of Constructive Translations, recently attended the International Trade Fair for Property and Investment in Munich, Germany. The International Trade Fair for Property and Investment, known as the Expo Real, has been held every October since 1998. The entire construction sector gathers together in one location for this networking and training opportunity. It is considered the largest B2B property and investment trade show in Europe, and as such offers numerous opportunities for networking and meetings.
David Smith at Expo Real Event
Project developers and managers
Investors and financiers
Consultants and agents
Architects and planners
Corporate real estate managers
Representatives from economic regions and cities
“At the conference, I was able to catch up with some of my clients, and make sure we will be able to meet their needs into the future. It’s always very useful for me to attend these kinds of trade shows as I can keep on top of what clients are going to be looking for.”
The conference was held in the lovely city of Munich which was still buzzing due to Oktoberfest, just finishing as the conference started. “I took the opportunity to spend an evening at one of the beer tents and had a great time. I’d never thought of attending Oktoberfest, but I found it to be very family friendly, clean and fun. I had a couple of pints of local beer, along with some extremely salty pretzels, a great way to relax after the hectic preparation of the Real Expo”.
One major opportunity for development at next year’s event is the development of clients in Germany. I did most of my preparation for the UK clients I met there, but there were hundreds of representatives from German clients. I was unable to take advantage of that, as my schedule was too tight, but it’s something I will certainly try to achieve next year.
“Overall, the Expo Real event was rewarding and enjoyable. I gained an additional insight into my customers, and improved some of my personal relationships with them. For a British company it’s worth noting that there will be many German (and international) companies to meet, so prepare accordingly.”